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Hitting the headlines with stem cell research

Posted 22nd April 2009 by Sara Rankin

On January 9 I was interviewed live on the BBC Radio 4 Today programme about my stem cell research. Within an hour, as I was getting the kids ready for school, Channel 4 rang and sent round a car. Then the BBC World Service. It got picked up by Reuters and CNN. My blackberry was ringing all day. We got a whole page in the Guardian and more in the New Scientist. It went worldwide. It was surreal and really good fun!

I work at Imperial College: I investigate how we can harness the body’s ability to release stem cells into the blood stream to promote tissue regeneration. I knew that my results were newsworthy but what really made the difference was going to the UKRC conference on the media. As a result I contacted Imperial College’s press office and wrote a press release. I never would have considered doing that if I hadn’t attended the UKRC event. I was surprised by the fact that the media coverage brought my work to the attention of the scientific community and has resulted in many invitations to speak about my work in the UK and abroad.

I was in to science from an early age. Even at primary school I remember being very impressed when the teacher talked about blood and cells. There was a presumption that girls good at science would go into medicine, but I didn’t want that. My mother did a lot of hospital charity work so she was able to introduce me to a female scientist who had a lab and a family and was growing cancer cells in culture. It all made sense.

I went to Kings College to study pharmacology. I did a PhD and worked in California before returning first to the ICRF and then the National Heart and Lung Institute at Imperial. I knew I wanted to have kids and a proper job, so I applied to the Welcome Trust for a Career Development Award and then the University Award. It was during my maternity leave that I decided to focus on stem cells – it was almost like being on sabbatical, a time when I could ask myself, ‘right, what do I want to do next?’

It’s definitely tough juggling your scientific career with family life when your children are under three years old. It slowed me down and in particular made travelling to conferences, where most of the networking gets done, very difficult. But now things are really moving forward. I do a lot of outreach work and that’s helped me talk to the media - when you’re discussing stem cell research with school children, you need to talk in simple language. Journalists are interested in the big picture and not the scientific detail so you have to be clear and very wary because they have their own agenda and you can’t edit afterwards.

The coverage was a great experience and has opened a lot of doors. But whatever happens, I am going to carry on with the research.

Dr Sara Rankin  is Reader in Leukocyte and Stem Cell Biology at Imperial College and editor for the British Journal of Pharmacology. She runs  outreach workshops with schools as part of the Imperial College INSPIRE and Creative Futures schemes. She is on the Education Committee of the British Pharmacological Society  . She is a member of GetSETWomen. You can listen again to her Radio 4 interview at: http://news.bbc.co.uk/today/hi/today/newsid_7819000/7819377.stm

Photographs taken by Randy Quan


Comments

Kaye Heyes (UKRC):

28th April 2009

Hi Sara, and thank-you. Wow, your January sounds very exciting and chaotic! Why do you think that your research was picked up by so many different news channels and newspapers?


Rachel Tobbell (UKRC):

27th May 2009

Hi Sarah, We spoke recently when I was briefing you in your role as a new mentor. You agreed to join the British Pharmacological Society mentoring programme which is supported by my team at the UKRC and aims to women pharmacologists at early career stage. Thank you for volunteering your services. I wonder whether you have ever benefited from the support of a mentor, and why you think mentoring is important for women as they establish their careers?


Sara (Imperial):

28th May 2009

Basically I think the mentoring scheme is an excellent idea. I never had support from a mentor, but know I would have benefitted from it. Science is very competetive now, as such young scientists need to think carefully about their career options and career progression. Having someone to listen, offer support and unbiased advise can only be a positive. I\'m actually looking forward to being a Mentor, I\'m sure I will learn something from the experience.


Sara:

28th May 2009

Basically 2 reasons. Firstly Imperial has an excellent press office with strong links with the media. In addition the press office sent the press release to both the BHF and Wellcome Trust and as such it was on their websites as well. Secondly I regularly run workshops for school pupils and as such I am used to explaining my research in a simplistic way. This made it alot easier to talk to the media. Thus I had a fire engine analogy that I use in school talks that was picked up on by Radio 4. My colleagues are still giving me grief about this, but it was memorable and it did get the basic message across which is what it is all about.


Ruth Wilson (UKRC moderator):

1st June 2009

Hi Sara, thanks for being part of the GetSET Women blog. I am about to become a trustee of a professional body, and would be very interested to hear from you what you think the benefits are of being a member of a professional body. There is a cost - what do you feel you get back? I also wondered if you included the British Pharmacological Society in the press release - did they pick up on the story at all?


Kaye Heyes (UKRC):

4th June 2009

There's a great Women in SET supplement in today's Guardian (Thursday June 4th), produced with support from the UKRC. One thing we have learned is that the media are much more likely to pick up a story if you have a great picture to illustrate it. As well as Randy Quan - who took Sara's pictures above (http://www.randyquan.com), we have worked with Simon and Simon photography (www.simonandsimonphoto.co.uk) and Base Creative ((www.creativebase.co.uk)


Ruth Wilson (UKRC moderator):

9th June 2009

I agree with Kaye - it feels strange getting a really good photo to promote yourself, but now on Facebook, Twitter, for speaking engagements and lots of other circumstances you are expected to show your face, and its really hard quickly getting the right snapshot (my teenage son once took mine as I balanced on a sofa in the kitchen to get a white wall behind me and bright enough lighting....). I thought of Sara this morning as I listened to a woman scientist profiling her work on the Today programme. Its great to hear women being so articulate and getting this level of coverage.


Melanie:

12th June 2009

Great story Sara - well done! I think I heard you at the time. Before the radio interviews, did you do things like practise out loud what you wanted to say, or did you just wait to see what they asked?


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